Millen, Ga.-based Southeast Produce Council’s Southern Exposure convention, which was scheduled for Feb. 25-27, will take place April 6-8.
SEPC’s Executive Committee made the decision to ensure retailer and foodservice members are able to attend the event.
“When presented with the opportunity to adjust show dates, we recognized the increased potential to host an in-person event with Southern Exposure 2021,” said Senior Director of Sales and Business Development at Kingsville, Ontario-based Red Sun Farms Harold Paivarinta, who serves as SEPC Chairman of the Board. “Most organizations’ travel restrictions extend through the first quarter of 2021. Moving the dates to April could allow increased SEPC members to gather and maximize the value of in-person interactions, albeit at a socially distant and safe environment. Overwhelming feedback from our membership strongly supported an in-person event over the current trend of virtual shows. It’s a face-to-face industry built on traditional connections. Screen time is working fine in our daily duties but cannot deliver on the connections the SEPC is renowned for.”
Registration is open for Southern Exposure: The Rise of Produce, and SEPC members are encouraged to register soon at https://seproducecouncil.com/.
A hybrid platform will also be available through the SEPC Virtual Garden for buyers who are still unable to attend in Q2 so that they can connect in real-time with onsite exhibitors.
“Rescheduling is the right decision to better serve our retailers and foodservice members who are currently under travel bans,” SEPC President and CEO David Sherrod said. “We are beyond thrilled to host Southern Exposure: The Rise of Produce, and we are committed to making this year better than ever. This Star Wars-themed experience in April will surely be an intergalactic success. Stringent safety measures and social distancing solutions will ensure the force is with us for a reunion that will be out of this world.”
SEPC is prioritizing the health and safety of Southern Exposure attendees, exhibitors and staff, actively working with the Walt Disney World Swan and Dolphin Resort to implement enhanced health and safety guidelines, which are detailed on SEPC’s Southern Exposure webpage.
“We are excited to reunite at a venue that has proven itself as a protected space during the pandemic,” Sherrod said. “These Disney hotels, where Southern Exposure will take place in April, were host to the NBA teams and their families during the reimagined 2020 season. Disney has proven to be effective in operating safely, and we have been working closely with their teams to ensure a safe and successful Southern Exposure 2021.”
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November 13, 2020 at 04:40AM
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Save The Date: SEPC Reschedules Southern Exposure - Southeast Produce Weekly
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